social media measuring / monitoring is a way of computing popular of a brand or company by extracting information form social midea channels
metrics - like ties spent on the page, click through rate, content share, comments, text
1. Social media measurement
Explain why it is important to measure campaigns.
its important to mesure campains because it shows what people are most interested in and how people interact with the campaign to check prostive and negative comments
2. Social network aggregation
Explain why social media aggregation is useful for global industries.
Investigate one social media aggregator – name, what they do.
because they can mesure lots of different social medias so will be able to show stats for the hole campaign and peoples interactions wether they are positive or negative
Netvibes it is a publishing tool that is all in one place being able to track stats and share with friends and publishing
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